Approve:
AICTE Approved
Location:
Delhi
IMM Delhi is AICTE-sanctioned and recognized by the Ministry of Education, Government of India, and has a history of 55 years in education and with industry tie-ups. IMM Delhi provides an innovative course, PGDM, with nine joint majors. The contemporary directions of artificial intelligence, machine learning, data science, Python, R programming, and Metaverse 2.0 complement the curriculum.
The Institute of Marketing and Management
(IMM), established in 1969, has been a cornerstone in advancing marketing
and management education in India. Founded by the visionary Dr. Jagjit Singh,
IMM has dedicated over five decades to cultivating global intellectual capital.
Founding Vision:
Dr. Jagjit Singh, a distinguished marketing and management
expert, was a Fulbright scholar with a PhD
from the University of Nebraska, USA.
His academic journey included positions at institutions such as the University of Rhode Island, Marquette University, and the University of Alabama. In India, he
contributed significantly at the University
of Bombay and the Jamnalal Bajaj
Institute of Management Studies in Mumbai. Dr. Singh's legacy is marked by
his extensive research, publications, and consultancy work with organizations
like UNIDO, FAO, USAID, and the Government of India.
Vision and Mission of IMM Delhi:
IMM Delhi aims to
serve as a center of excellence in management education, research, and
training. The institution strives to blend modern management principles with
enduring values, preparing young leaders and nation-builders. The mission
focuses on delivering value-based management education through an
interdisciplinary approach, integrating teaching with research, seminars, and
conferences. IMM Delhi is committed to positioning India prominently on the
global marketing and management map.
Program Educational Objectives (PEOs):
Develop critical
thinking, problem-solving skills, and analytical approaches for effective
managerial decision-making.
Sensitize students
to socio-cultural and economic factors impacting current and future business
management needs.
Enable adaptability
to the evolving global business environment.
Cultivate
professional managers, entrepreneurs, and ethical business leaders by
integrating modern management concepts with timeless values.
Leadership Legacy:
Dr. Jagjit Singh's leadership extended beyond IMM Delhi. He held prestigious
positions such as Founder Chairman of the Association
of Indian Management Schools (Delhi Chapter), Chairman of the Expert Group
Meeting on Marketing Strategy for UNIDO in Vienna, and Vice President of the
Asia Pacific International Marketing Federation. His passion for writing led to
several publications on management, advertising, and business statistics.
IMM's Evolution:
From training
practicing managers and corporate leaders to educating aspiring management
professionals, IMM Delhi has significantly contributed to India's presence on
the global marketing stage. The institution also supports students in pursuing
educational endeavors overseas, reflecting its commitment to comprehensive
development.